Tips for cultivating the support of Australia’s biggest private donors

Posted on 14 Mar 2024

By Matthew Schulz, journalist, Institute of Community Directors Australia

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“Keep in mind that people give to people. Is your board doing all it can to bring new friends to your organisation? Are they helping to spread the word and leading giving by example?”
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“Do your homework. I tend not to encourage NFPs to send ‘cold letters’, especially if there is absolutely no connection between what you do and what the donor has previously funded or appears to be interested in.”
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